← All ZAAD products

Win the deal,
then keep the customer.

Lead capture, pipeline, support tickets and loyalty on one customer record — win a deal and it's a ZaadBooks customer, ready to invoice.

LeadsDealsTicketsLoyaltyiOS & Android app
ZaadCRM
ZAAD Platform
Leads
Companies
Contacts
Deals & pipeline
Forecasting
Tickets & SLA
One login · one database Live
Lead to customer
One click
Ticket response
SLA-timed
Pipeline stages
Configurable
Loyalty ledger
Earn & redeem
One click from lead to customer

Converting a lead creates the company, contact and first-stage deal in one action — win it and ZaadBooks gets the customer automatically.

Tickets with an SLA clock

Per-priority response targets stamp an SLA on every ticket at creation, with breaches surfaced on the dashboard.

Loyalty points on a ledger

Points earn on paid invoices and redeem against value, written to a ledger — outstanding liability is just a report.

One record,
lead to repeat sale.

Sales, support and retention share one contact record, scoped per legal entity — reps work the pipeline from native iOS and Android apps.

Pipeline & Customers
Leads

Manual entry or CSV import, with status flow from new to qualified — one-click convert into a company, contact and deal.

Companies

Account records with a 360° detail page tabbing across contacts, deals, tickets and the full activity timeline.

Contacts

People records linked to a company, with a primary-contact flag and follow-ups that surface when due.

Deals & pipeline

Configurable stages with win probability, a kanban board-by-stage view, AED values and lost-reason capture.

Forecasting

Pipeline value weighted by stage probability, win/loss rate, sales-cycle length and source effectiveness.

Support & Loyalty
Tickets & SLA

Numbered tickets per entity with priority, assignment, a conversation thread and per-priority SLA clocks.

Loyalty programs

Points-per-AED earn and redemption rates, tiered memberships with auto-assignment, and an earn/redeem ledger.

Activities & follow-ups

Calls, emails, meetings, tasks and notes attach to any record, with due dates and dashboard reminders.

Marketing & Automation
Campaigns & social

Outbound email campaigns and a shared social inbox, so inbound messages land against the same contact.

Automations

Trigger-condition-action rules for assignment, escalation and follow-up creation — routine chasing without being remembered.

Agentic AI

Lead scoring, ticket triage with a drafted reply, next-best-action and conversation summaries — PII-masked, human-confirmed before send.

Platform
Connectors

Webhooks and API keys connecting the tools around ZaadCRM, on the same integration framework as ZaadBooks and ZaadWorks.

Compliance & audit trail

Role-scoped visibility and a full audit trail logged on every lead, deal and ticket.

Built for how
the GCC sells.

Multi-entity, bilingual and privacy-aware, for GCC SMEs.

Per-entity pipelines

Each legal entity configures its own stages, SLAs and loyalty rules.

AED-native values

Deal values, loyalty rates and forecasts in the currency you sell in.

Role-scoped access

Sales managers see everything; reps and agents see their own records.

Privacy-masked AI

Names and contact details never reach the model — features only.

Arabic + English

Bilingual screens for mixed sales and support teams.

Full audit trail

Every change to a lead, deal or ticket is logged and attributable.

One platform

Connected to the
rest of ZAAD.

ZaadCRM sits between the customer record and the ledger, so revenue does not have to be re-entered.

Deal won Customer created in ZaadBooks, ready for a quote or invoice
Invoice paid in ZaadBooks Loyalty points earned for the linked customer
Sales and support staff The same people ZaadWorks employs and pays
Shops visited in ZaadRoute The same customer and contact records
Who uses it
Company adminSales managerSales repSupport managerSupport agent
Questions

Before you
get in touch.

Does a won deal automatically become a customer in accounting?

Yes — winning a deal creates the customer in ZaadBooks, ready for a quote or invoice, with no re-keying.

Do support tickets have SLA tracking?

Yes — per-priority response targets stamp an SLA on every ticket at creation, and breaches surface on the dashboard.

Is there a loyalty program built in?

Yes — points earn on paid invoices and redeem against value, on a ledger with tiers and auto-assignment.

Does ZaadCRM use AI on customer data?

Yes, on masked features only — names and contact details never reach the model, and nothing is auto-sent without human confirmation.

Is there a mobile app for sales and support reps?

Yes — native iOS and Android apps let reps work the pipeline and tickets on the move.

Talk to us

Not sure which product
fits your operation?

Tell us where your team is losing time. We’ll show you how ZaadCore can simplify the workflow — with a ready-to-use platform or a solution configured around your business.